Superfast-loading websites are no longer a luxury but very necessary. Slow websites can drive away your visitors, negatively affect your SEO rating, and even lose you conversions. Indeed, it has been found that 50 or more page abandons occur when more than three seconds are used to load a page.
In other words, WordPress is not slow; rather it is how one manages the WordPress site that can cause it to be slow. In this article we will share the most prevalent factors affecting a slow WordPress site and give practical steps to optimize your site performance.
Why Speed Matters for Your WordPress Website
First, why is speed vital before we get to the causes:
Usability: Users are less likely to stay on a slow WordPress web page.
SEO Ranking: Page speed is a ranking factor to Google.
Conversions: The performance of websites is faster, which drives more sales and sign-ups, and engagement.
In other words, resolving a WordPress site stagnation issue is not an option, but a necessity.
Also Read: Web Designers for Small Business Website Design | Web Tech Station
The Most Common Causes that denounce Your WordPress site is slow
1. Bad hosting company
Your web hosting is the anchor of your site. Sharing a host means that you will experience performance problems when using cheap shared hosting. The slow server infrastructure may cause WordPress langsam (German for slow).
Solution: Move to a reputable web hosting company or move to managed WordPress hosting to load faster.
2. heavily themed and heavily plugins
The type of common reason why a WordPress site may be slow is heavy themes or exaggerated number of plug-ins. Not every plug-in is built to be high-speed and some themes are bloated with features one does not need.
Solution:
- Pick lightweight themes such as GeneratePress or Astra
- Disable and delete unused or unused plugins.
- Test the performance of the plugin using Query Monitor.
3. Bigger pictures and files
Images in high resolution without compression may drag on the loading time.
Solution:
- Optimise images by using compressing tools (e.g. TinyPNG, Smush).
- New formats such as WebP should be utilized
- Make images lazy-loaded.
4. No Caching on a visit
Caching allows your site to keep a copy of the static, so it isn?t accessed by the user every time they view it. With no caching, your server is more stressed and performance decreases.
Solution:
- Install caching plugins such as Wp rocket or W3 total cache
- Extend computers by using browser caches to conserve on resources in the computers of users.
5. Excess HTTP Requests
Each of the components on your page (images, scripts and CSS use files) needs a separate HTTP request. The greater the requests, the longer the delay in load time.
Solution:
- Reduce CSS and JavaScript
- Combine scripts where convenient
- Use Content Delivery Network(CDN) whereby files are delivered quicker.
6. Not On a CDN
A slow WordPress site may be due to distance between the visitors and your server. In absence of a CDN, users in different parts of the world will have slow loading speed.
Solution:
- Use a content delivery network (CDN) such as Cloudflare or BunnyCDN to deliver your content with the closest server possible to the user.
7. Obsolete WordPress, Themes,or Plugins
Using stagnant software is a security hazard and a performance nightmare besides being a potential time waster as well.
Solution:
- Periodically update WordPress, themes and plugins. Before updating your site, always take a backup procedure
8. Database that Un-optimized
Your WordPress database can become clogged up over time with revisions, spam comments and transients. This makes your site slow to browse on.
Solution:
- Use a database optimization W/ plugin such as WP-Optimize
- Rew reaches (A), anddollarverticalcer watched a video in which she heard Mr. Pappa talking to her and saw him turn to her and point to a picture on the wall.
- Every now and then take care of your database
9. Third party Scripts and Advertising
External javascripts such as Google Ads, social media embeds, or third party tools have the ability to make your WordPress site slow.
Solution:
- Third-party scripts needed are to be avoided
- Load scripts in an asynchronous manner or postpone them
- Running scripts locally where possible
10. No Performance Monitoring
Without monitoring website performance, you won’t be able to know what to blame the slowness of the site on.
Solution:
- Use tools (like the one in How to build startup maturity)
- Page Speed Google
- GTmetrix
- Pingdom
These tools provide insights on what is causing a slow WordPresssite.
Easy Step-by-Step Guide to make a slow WordPress site fast.
- Combining the best quality hosting → Managed WordPress is the best.
- Install a caching plugin wordpress plugin wordpress plugin wordpress plugin wordpress plugin wordpress plugin wordpress a caching plugin -> Developed your own caching plugin.
- Optimise images → Use compression and lazy loading.
- Use a slim theme → Do not use bloated multipurpose themes
- Minify CSS and JS → It can help using some tools like Autoptimize.
- Install a CDN → Decrease latency of international visitors.
- Update frequently → Update WordPress, theme, and plugin.
- Optimise your database -> Set clean ups
- Keep out the third party scripts and widgets.
- Observe speed → Analyze speed on a regular basis with GTmetrix.
Quick Recap
The main reasons why your WP site is slow include the following:
- Weak hosting
- Fatty themes and plug-ins
- Large images
- No caching
- An excessive number of or HTTP requests
- The absence of CDN
- Outdated software
- Database clutter
- External scripts
Resolving these problems will turn your sluggish WordPress into a high-performing website that will improve SEO, user experience and conversions.
Final Thoughts
A dragging WordPress site does not have to continue to drag. Once their root causes are identified and corresponding optimizations are used, it is possible to make drastic improvements in site speed. Performance optimization is one of the core solutions offered at Web Tech Station to make your WordPress site load faster and climb ranking.
A slow WordPress site is something that you need to address – speed is the new currency on the Internet.
